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Introducing KindNest: A New Kind of Marketplace for Parents
Introducing KindNest — a mobile marketplace for parents to swap, sell, or donate gently-used baby and kid items, while earning kindness-based rewards and building real community.
The Ultimate SEO Checklist in Squarespace
Improve your Squarespace site's visibility with this step-by-step SEO checklist—covering everything from page titles to image alt text and site structure.
The Real ROI of Social Media (And Why It Still Matters in 2025)
Social media isn’t just about staying relevant—it’s a powerful way to build trust, grow community, and increase your bottom line. Here are 5 ways your brand can see real ROI from showing up intentionally online.
How to Batch Work and Get More Done in Less Time
Learn how to work smarter (not longer) using batch working and time blocking. This founder-friendly method will help you stay focused, finish tasks faster, and free up time for what matters most.
3 Ways to Align Your Brand Energy Before a Rebrand
Learn how to ground your vision and brand identity before refreshing your logo, website, or social strategy.
What to Include in Your App Pitch Deck
A quick breakdown of the 6 slides every founder needs when preparing to pitch a new app or digital product idea.
Avalon Days Jewerly
Rachelle, the visionary behind Avalon Days Jewelry, reached out with the intention of elevating her brand's presence and impact. With a refined eye for design and a passion for timeless pieces, she trusted me to bring her story to life through intentional social media strategy and creative visuals.
What to expect when hiring a social media manager?
A great social media manager is more than just a poster — they’re a creative strategist, brand voice expert, and digital storyteller who helps turn your audience into loyal customers.
What To Do When Your Influencer Goes Rogue
Collaborating with an influencer can be a powerful way to build brand awareness and boost product visibility. In this post, I’m breaking down how to make these partnerships work for any business—plus tips to navigate challenges and maximize impact.
How To Brand Your Instagram Feed
Want your Instagram to look effortlessly curated like your favorite influencers? In this post, I’m sharing 5 simple tips to help you create a cohesive, elevated feed that reflects your brand’s unique style—from photo consistency to color palette, timing, and editing.
How To Import Your Contacts From Mailchimp to Flodesk
Thinking about switching from Mailchimp to Flodesk? I’ve got you! This 3-step guide walks you through the transition with ease—so you can start sending beautiful emails without the headache
BACKYARD PARTY: An End of Summer Photoshoot
Our Backyard Party shoot is finally live on the blog! This dreamy summer concept was such a heartfelt collaboration between Rachel of Rachel Sea Photo and me. We came together to bring my vision for Body Double Swimwear to life — a fun, feminine editorial that captures the essence of a perfect summer day spent lounging and laughing with friends under the sun.
How To Plan Out Your Instagram Feed Using UNUM
Want to create a cohesive, scroll-stopping Instagram feed without the last-minute stress? The UNUM app is a powerful tool to help you plan your grid in advance, organize content, craft captions, and align your visuals—all in one place. It's perfect for creatives and brands looking to streamline their strategy while keeping their aesthetic on point.
5 Creative Ways to Hype Up Your Website Launch
Launching your Showit or Squarespace site soon? Here are 5 fresh, creative ways to build buzz around your new website — from strategic sneak peeks to launch countdowns — so you can spark excitement and connect with your audience before hitting publish.